Welcome to my story! I’m Armando, a dedicated Digital Marketing Strategist with a passion for helping small businesses and entrepreneurs navigate the exciting world of online marketing. 🌐
My journey into digital marketing began with a curiosity about how businesses could reach and connect with their target audiences online. That curiosity soon turned into a passion, and before I knew it, I was deep in the world of SEO, social media marketing, PPC campaigns, and content creation. 🚀
Over the years, I’ve come to realize that digital marketing isn’t just about selling a product or service. It’s about telling a story, building relationships, and creating a sense of community. That’s why my approach is always centered on authenticity, creativity, and engagement. 🎯
But my work doesn’t stop at helping businesses grow their online presence. I believe that knowledge should be shared, which is why I created the “Reels and Toks” course. This course is a reflection of my commitment to teaching others about the power and potential of platforms like TikTok and Instagram Reels for marketing. 📚
Staying current with digital marketing trends is a must in this fast-paced industry, and I thrive on the constant learning and adaptation that it requires. Whether it’s the latest algorithm changes or new strategies for user engagement, I’m always on top of it. 🌟
I invite you to explore my site, check out my work, and reach out if you think we could make some digital marketing magic together. I’m excited to meet you! 🤝
Content Creation & Facebook Ads Portfolio
As a seasoned digital marketing professional, my expertise extends from running high-stake election campaigns to managing Facebook ads for businesses of all sizes. My creative acumen, deep understanding of audience behavior, and proficiency in leveraging Facebook’s advertising platform have consistently delivered stellar results. 🎯📈
One of the highlights of my career is the strategic management of a comprehensive social media campaign for the TV series, Mexicartoons. Tasked with boosting the show’s visibility and engagement on Facebook, my innovative and focused approach helped the series amass over 100,000 followers in a few months, along with millions of video views. 📺🚀
A key aspect of this campaign’s success was the strategic repurposing of content. By creating engaging short videos from the series to pique viewer interest, I was able to drive massive traffic to the full episodes on YouTube and Facebook. This not only increased viewer engagement but also translated into substantial growth in the series’ fanbase. 🎥🔥
This case study serves as a testament to my ability to blend creativity with strategic thinking. It demonstrates how tailored content, when combined with an in-depth understanding of platform dynamics and audience preferences, can supercharge digital marketing efforts and drive impressive results. 💡🏆
Over the past three years, my focus has been primarily on Facebook Ads, assisting small-scale entrepreneurs with limited advertising budgets to maximize their investment. I’ve been successful in making every dollar count, translating modest budgets into significant brand exposure and customer engagement. 🚀💡
One shining example of this is my work with a Life Coach. Despite working with a relatively small budget, we were able to create a high-impact advertising campaign that successfully increased brand awareness and client engagement. The campaign was designed with a deep understanding of our target audience, leveraging powerful, resonant messaging to connect with potential clients and drive conversions. 🎯💼
This case demonstrates my ability to deliver outstanding results, regardless of budget constraints. I believe that a deep understanding of the target audience, a clear marketing strategy, and the creative use of the platform’s features can turn any ad budget into a successful campaign.
Explore this and other examples in my portfolio to see how I can help your business make the most of its advertising investment.
TIKTOK
@armandomarketing #redessociales #negociosenlinea #tipsdemarketing ♬ sonido original – Marketing Digital
Since the onset of the pandemic, I have shifted my focus towards content creation, particularly on TikTok. I’ve grasped the immense potential of short-form videos as a significant distribution channel. The impact has been impressive: multiple viral videos that have expanded my reach, attracted more clients, and facilitated partnerships with brands seeking creative content.🚀🎥
For years, I’ve realized the importance of content distribution and maximizing the value of each content piece. I’ve practiced what I preach by repurposing content across multiple platforms, turning a single idea into a multi-platform campaign. This strategy not only increases the visibility of the content but also creates a cohesive brand image across various platforms. 🔄🌐
Viral TikTok videos have become a cornerstone of my content strategy. They have served as a powerful tool for reaching new audiences and building strong connections with viewers. The success of these videos has led to collaborations with brands, creating exciting and engaging content to promote their products or services. 🤝🔥
@armandomarketing Vendele a los mas ricos.. #marketingiaital #facebookads #redessociales #armandomarketing ♬ Love You So – The King Khan & BBQ Show
@armandomarketing Una de las aplicaciones que más uso para hacer contenido. #appsrecomendadas #creadordecontenido ♬ Edita tua reels con esta aplicación – Marketing Digital
Youtube
I’ve had the opportunity to monetize a YouTube channel, specifically one dedicated to book summaries. Although this channel is currently inactive and no longer monetized, it was a source of income for a period. But more importantly, it was a learning experience. It’s a common thread in all my projects – the goal isn’t necessarily to make a living from a single platform, but to understand the intricacies of how these platforms operate. This learning-focused approach has proven invaluable in my work. One such example is a channel I’ve managed called “Vocación Al Exito.” 📚💡
In my journey, I’ve found that every platform is a world of its own, each with its unique quirks and opportunities. The key is in understanding these nuances and leveraging them effectively to connect with audiences and drive engagement. My experience with “Vocación Al Exito” is a testament to that – while it may currently be inactive, the lessons learned from it have been instrumental in shaping my approach to digital strategy. 🎯🌐
You can check out my portfolio to see some of the work I’ve done on YouTube, including the “Vocación Al Exito” channel. And remember – no matter the platform, my focus is always on learning, adapting, and delivering results.
Another significant highlight of my career has been successfully growing a Pinterest account dedicated to video marketing. I discovered the impressive organic reach potential of this platform and leveraged it to effectively promote and sell my video marketing course. Utilizing Pinterest as a key component in my content distribution strategy has proven fruitful, contributing to robust engagement and conversion metrics. Here are some specific statistics that exemplify this success:
The best way to get to know my work is through my social media channels, as I post daily, particularly on TikTok and Instagram. I also make it a point to repurpose my content and upload it on Pinterest, YouTube, and occasionally LinkedIn. This strategy allows me to maximize my content’s reach and impact, consistently engaging with my audience across various platforms. 📲🌐
But my work doesn’t stop there. I consider myself a Full Stack Marketer and a content creator. I have a passion for creating and editing content that resonates with audiences and drives engagement. I thrive on leveraging new technologies to stay ahead of the curve and deliver innovative solutions for my clients. 🎥💡
To illustrate this, let me share with you a project I did for a political consultancy firm. This project, accessible through this (URL), is a testament to my creative approach, technical skills, and strategic thinking. It’s a snapshot of what I bring to the table and what I can do for you.
@pgconsulting #inteligenciaartificial #comunicaciónpolítica #marketingpolítico #publicidadpolítica @Claudia Sheinbaum Pardo @Marcelo Ebrard @SantiagoCreelM ♬ sonido original – P&G Consulting
Remember, whether it’s through my daily posts on social media, my innovative projects, or my creative content pieces, I’m all about delivering results and exceeding expectations. Welcome to the world of Armando Marketing. 👋💼